A Mother’s Love, A Daughter’s Spark

ShimmerTots was born from a mother’s heartfelt wish to create jewelry that her daughter could wear with joy, comfort, and safety.

Swati, an IIM Mumbai alumna, brings over 13 years of experience working across industries in India and Global. She combined her corporate expertise with her passion as a mother to build India’s premium kids’ jewelry brand.

Her daughter, Inaya, is the creative heart of ShimmerTots. Her playful imagination, love for sparkles, and child’s perspective inspire many of our bestselling designs. She reminds us that jewelry for kids should be light, whimsical, and truly child-friendly.

Each piece is handcrafted with care, made from 925 Sterling Silver, and designed with safety in mind — hypoallergenic, nickel-free, and featuring thoughtful details like rounded edges and screw backs.

At ShimmerTots, we don’t just create jewelry — we create smiles, memories, and bonds that sparkle as brightly as your little ones.

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Our Mission

Inspired by a genuine concern for children’s safety and a passion for fashion, ShimmerTots team embarked on a journey to create a brand that stands apart. We are immensely proud of our meticulously handcrafted designs, which are not only visually appealing but also hypoallergenic and free from any traces of Lead or Cadmium. Each earring is thoughtfully created with the utmost consideration for your precious little ones. The usage of hypoallergen-free metal in every intricate detail ensures that they are as safe and pure as the innocent laughter of your child. Our mission is to bring joy and purity to every child’s fashion experience.